The world is in a constant, turbulent state of flux. We have entered a technology revolution.
Consumer habits, culture, legislation, geopolitics and commerce have all shifted and continue to evolve at a rapid pace.
Business leaders must be outward-looking and aware of what is happening beyond the walls of their business to develop an innovation strategy and internal innovation culture to differentiate, innovate, continue to add value, and think differently about their organisation and its offer.
In this live innovation masterclass, Edenic Group founders Rob Lewis and Wayne Willis will take participants through the principles of business innovation and show you in a live workshop scenario how to develop the strategy, process and tools you need to drive innovation in your organisation.
Innovation is NOT just a fluffy buzzword. It’s about thinking differently, shifting views, being close to the customer, and being outwardly focused to inform the everyday operations of the business, including every team member at every level. It’s about a culture of innovation, not an ad hoc event or project.
Participants attending this event will leave with a clear understanding of what it really is to be innovative in an organisation, regardless of size or sector. Through live practical application, participants will understand the process of collecting stimulus and insight, translating this into new ideas, and then turning those ideas into practical projects that drive the business forward and keep it adding value.
How it works:
When you sign up to attend, you will be asked what sector your organisation works in. Based on the responses, Rob and Wayne will design the live innovation sprints we plan to deliver in the workshop to the relevant sectors in the room as closely as possible. Regardless of your industry, this workshop will provide participants with a clear insight into innovation.
Who should attend:
Business Leaders, Entrepreneurs, Freelancers, Owners.
About Edenic Group:
Edenic Group is a global innovation training and consultancy, led by Rob Lewis and Wayne Willis. Collectively, we have worked with global organisations and brands across sectors to drive innovation strategy, build business culture, implement and pilot innovation projects, and educate and train companies on the principles of innovation and business growth.
Edenic Group is an organisation that focuses on Being Disruptive, Thinking Differently, and Embracing Digital.
Leaders must shift their view and be open to adapting their business and offering to the world as it evolves if they are to grow their organisation, remain relevant and continue to add value.
Edenic Group is set up to support businesses on this journey.
https://www.edenicinnovations.com/
04/06/2026
10:00 - 12:00
C4Di Media Suite, 31-38 Queen Street, Hull HU1 1UU
Book NowA huge thank you to our Key Partners for their support in making Humber Business Week possible.
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